Digital Transformation in Sport
Understand how common digital tools and online platforms are changing sports organizations and the fan experience.
More...The Digital Sports Certification introduces participants to the role of digital tools in modern sport. The program focuses on how sports organizations use online platforms, digital communication and social media to connect with audiences and support everyday activities.
Participants are introduced to the digital side of sports organizations, including online platforms, social media, digital content and fan communication.
The program is designed as an accessible foundation for understanding how digital tools are used in today's sports environment.
The program introduces the digital sports environment, explores how organizations communicate with fans online, and concludes with a practical industry example.
Understand how common digital tools and online platforms are changing sports organizations and the fan experience.
More...Explore social media, digital content, online promotion and simple ways sports organizations connect with fans.
More...See how a sports organization uses digital tools and online communication in a real-world setting.
More...The Digital Sports Certification is currently in development. Registration is not yet open.